april · hạnh doer · marketer · newbie builder

AiPRIL

born in spring. chasing winter

solving business problems through marketing, product, and analysis. taking baby steps from consuming to building tiny systems with ai.

direct ping // win-win collaborations

$ contact --april
drink@iced-latte.com  # marketing, growth, product & systems

april / story.md

i’m april (hạnh in vietnamese), a doer and a marketer. i was born in spring, but i’ve spent my life chasing winter. as a tropical girl from vietnam, my biggest dream has always been to study and experience life in places with a real winter. in my work, it means the same thing: starting from the warmth of marketing craft, and chasing the crisp, clear logic of systems and technology.

i work to solve business problems through marketing, product, and analysis. by day, i’m a 9-to-5 operator who puts business impact first. i help the companies i work for grow, and i get paid for the value i bring. simple, honest, win-win.

i love the 90-9-1 rule: out of 100 people, 90 consume, 9 distribute, and 1 builds. i’m still a complete newbie on the builder path, taking baby steps to move from consuming to distributing to building tiny projects of my own, like snapcard, marketing systems lab, and this website.

i hold an m.s. in marketing management, though my real school has always been youtube, ai, the internet, and life itself. i come from a non-tech, no-code background and only recently became active on github after ai opened the door to technology for me. honestly, everything about it still makes me go “wow.”

i enjoy learning anything that helps me make money honestly and helps the people i collaborate with grow.


marketing management

positioning products clearly and running go-to-market plans that turn attention into revenue.

  • gtm strategy
  • positioning
  • brand & messaging
  • campaigns

product & growth

diagnosing funnels and building acquisition, activation, and retention loops that scale.

  • product-led growth
  • kpi trees
  • funnel diagnosis
  • cro

technology & ai

exploring ai agents, tracking setups, and small tools that turn manual work into systems.

  • ai agents
  • claude code
  • automation
  • posthog / ga4

business & analysis

looking at real numbers, market research, and unit economics to make win-win business decisions.

  • market research
  • business analysis
  • marketplace
  • monetization



01 / visual

photography & art

observing light, classical paintings, and quiet everyday street moments.

02 / mind

chess & philosophy

quiet strategy, clear thinking, and a fondness for sharp characters like haibara ai.

03 / tempo

music & sports

playlists for deep focus and daily movement to keep energy steady.

04 / world

travel & dreams

exploring new cities, volunteering with steam for vietnam, and chasing real winter skies.